Monier – New Presence

Monier
Solar roofs

The 2D animated film is the last of the Roof trilogy forming a continuous story about Monier´s proposition “Good roof, good life.” Glorifying the sun and longing for a life with self-sufficient solar energy — this was a cross-media campaign with a social media strategy targeting house owners. Monier did the strategy, New Presence developed the campaign concept, wrote the scripts and made all production of the videos, teasers, prints and digital banners.